洋快餐在中国失宠背后的思考

随着中国经济的快速增长和居民消费水平的日益提高，曾经风光十足的洋快餐，现在已“风光不再”。我们要以此为戒，在面对日益开放的市场，面对日益繁荣的经济，必须关注企业自身的建设，关注市场宏观和微观因素的影响，才能在竞争中立于不败之地。

Reflections on the Disfavor of Western Fast Food in China

With the rapid growth of Chinese economy and the increasing consumption of residents, the scenery of foreign fast food is losing its glory and is now being driven. In the face of increasingly open market and in- creasingly prosperous economy, an enterpriser should concern its own construction and pay attention to the im- pact of the macroscopic and microscopic factors of market, thus remaining invincible in the competition.