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Introducing a new journals subscription system: the agony and the ecstasy
Authors:Melinda Kenneway  Pam Sutherland  Samuel C. Williamson
Affiliation:1. Head of Journals Marketing, Oxford University Press

Melinda Kenneway

Head of Journals Marketing

Oxford University Press

Great Clarendon Street

Oxford OX2 6DP

UK

Email: Kennewam@oup.co.uk

Website: www.oup.com;2. Business Systems Development Group, Oxford University Press;3. Advantage Computing Systems

Abstract:
Keywords:
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