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驰名商标的商业价值及法律保护
引用本文:袁秀霞. 驰名商标的商业价值及法律保护[J]. 河北能源职业技术学院学报, 2006, 6(2): 34-36
作者姓名:袁秀霞
作者单位:河北能源职业技术学院经管系,河北唐山063004
摘    要:驰名商标是指“在中国为相关公众广为知晓并享有较高声誉的商标。”企业创立驰名商标以后,应当为保护名牌而进行不懈的努力。由于驰名商标的巨大市场效应,加强对驰名商标的法律保护就显得尤为重要。

关 键 词:驰名商标  商业价值  法律保护
文章编号:1671-3974(2006)02-0034-03
收稿时间:2006-03-08
修稿时间:2006-03-08

The Commercial Value and the Legal Protection of Famous Trademark
YUAN Xiu-xia. The Commercial Value and the Legal Protection of Famous Trademark[J]. Journal of Hebei Energy Institute of Vocation and Technology, 2006, 6(2): 34-36
Authors:YUAN Xiu-xia
Affiliation:YUAN Xiu-xia
Abstract:Famous trademark refers to the trademark has been well known by public concerned and has a higher reputation in China. After the trademark is established, the enterprise should insistently make great efforts to protect the top brand. Due to the huge influence on the market of famous trademark, it is becoming particularly important to strengthen the legal protection to famous trademark.
Keywords:famous trademark   commercial value   legal protection
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