| 浅谈高职院校公共关系课程的目标取向 |
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| 引用本文： | 磨艳. 浅谈高职院校公共关系课程的目标取向[J]. 南宁职业技术学院学报, 2005, 10(4): 8-11 |
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| 作者姓名： | 磨艳 |
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| 作者单位： | 南宁职业技术学院,旅游与管理系,广西,南宁,530003 |
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| 摘 要： | 公共关系课程作为高校的基础课,有其普遍性,但对于高职院校来说该课程的设立及要求与教学手段、目标等具有不同特性。如何在教学中体现“因材施教”,体现该课程的综合性、实用性、技能性,如何正确认识和处理好公共关系课程与其它课程的关系,对学生综合能力的培养具有不可低估的意义。
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| 关 键 词： | 公共关系 目标取向 高职院校 |
| 文章编号： | 1009-3621（2005）04-0008-04 |
| 收稿时间： | 2005-07-02 |
| 修稿时间： | 2005-07-02 |
On Objective Choice of the Course of Public Relations of Higher Vocational Schools |
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| MO Yan. On Objective Choice of the Course of Public Relations of Higher Vocational Schools[J]. Journal of Nanning Polytechnic, 2005, 10(4): 8-11 |
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| Authors: | MO Yan |
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| Affiliation: | Tourism and Service Department of Nanning College for Vocational Technology, Nanning 530003, China |
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| Abstract: | As a basic course, Public Relations is of its popularity. However, to higher vocational schools, it has different features in the course establishment, teaching methods and objective. It is valuable to notice how to perform "to teach students according to their level" and to show how comprehensive, practical and technical the course is, and how to recognize and deal with the relation between the course and others. |
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| Keywords: | public relations choice of objective higher vocational schools |
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