| 新农村建设不可缺少的软件:媒介素养 |
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| 引用本文： | 毛成耀,吕尚彬. 新农村建设不可缺少的软件:媒介素养[J]. 山西广播电视大学学报, 2007, 12(5): 16-17 |
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| 作者姓名： | 毛成耀 吕尚彬 |
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| 作者单位： | 1. 华中农业大学文法学院,湖北,武汉,430070
2. 武汉大学,湖北,武汉,430079 |
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| 摘 要： | 在我国,由农业社会向工业社会、信息社会同步转型的现代化进程中,传播媒介将对社会各个方面发挥极大的影响。媒介素养已成为新农村建设不可缺少的软件,因此急需提高传播者和农村受众的媒介素养。
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| 关 键 词： | 新农村建设 媒介素养 传播者 农民 |
| 文章编号： | 1008-8350（2007）05-0016-02 |
| 修稿时间： | 2007-04-10 |
The Essential Software during the New Countryside Reconstruction: Media Literacy |
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| Mao Chengyao,Lü Shangbin. The Essential Software during the New Countryside Reconstruction: Media Literacy[J]. Journal of Shanxi Radio & Tv University, 2007, 12(5): 16-17 |
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| Authors: | Mao Chengyao Lü Shangbin |
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| Affiliation: | 1. Literature and Law College, Huazhong Agricultural University, Wuhan, Hubei, 430070; 2. Wuhan University, Wuhan, Hubei, 430079 |
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| Abstract: | During the process of reformation from the agricultural society to the industry society and the information society,the medium will display enormous influence to our society.The media literacy has become the essential software during the new countryside reconstruction,so we need urgently to enhance the disseminator and the farmer audiences' media literacy. |
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| Keywords: | the new countryside reconstruction media literacy disseminator farmer |
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