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If it Bleeds it Leads
Authors:Victoria Andelsman
Affiliation:Universidad de San Andrés, Argentina. E-mail: vandelsman@udesa.edu.ar
Abstract:This paper examines newspaper coverage of sexual and reproductive health and violence against women, from 1995 until 2015, in two print newspapers from Buenos Aires, Argentina. The analysis shows that while coverage of violence against women increased over the 20-year period, coverage of sexual and reproductive health did not. Moreover, drawing on framing theory, content analysis indicates that, regardless of the level of coverage, throughout the period examined, articles on these topics tended to eschew a gender equality approach, and to be framed in episodic, rather than thematic frames. Finally, articles about violence against women are significantly less likely to use either the equality frame or the thematic frame than stories about sexual and reproductive health. This paper draws on these findings to reflect on the relevance of portraying these issues as social concerns with impact in gender equality.
Keywords:media framing  gender issues  journalistic norms  newspapers  violence  human rights
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