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Competition,conduct, and ratings in local television news: Applying the industrial organization model
Authors:Angela Powers
Affiliation:Assistant professor in the Department of Journalism , Northern Illinois University , DeKalb, IL, 60115
Abstract:This study explores how competition and competition intensity affect the amount of time devoted to local television news and the number of employees assigned to news activities. It also studies how the amount of time devoted to news and staff size affect newscast ratings. The author concludes that competition and its intensity did affect the amount of news presented locally and newscast ratings in the market examined.
Keywords:
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