| 论电视读报节目主持人的角色定位 |
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| 引用本文： | 李光辉,陈丹凤.论电视读报节目主持人的角色定位[J].福建师大福清分校学报,2008(5):56-60. |
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| 作者姓名： | 李光辉 陈丹凤 |
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| 作者单位： | 福建师范大学福清分校电子与信息工程系,福建福州,350003 |
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| 摘 要： | 电视读报节目是近年来涌现出来的一种新型电视资讯节目形态类型。在这类节目中，电视媒体通过对报纸信息的再加工、再整合进行二次传播，很好地将电视易懂、生动的特点与报纸深度，多元的优势结合到了一起，彰显了媒介融合的传播优势。主持人是电视读报节目中一个至关重要的因素。新的文化生态环境、社会心理语境以及电视读报节目自身“声画缺位”等传播特点，决定着该类节目中主持人独特的角色定位。本文就试图从以上这些角度，对电视读报节目中主持人的角色定位进行探讨。
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| 关 键 词： | 电视读报节目 读报节目主持人 定位 |
On the Role Orientation of the Host in TV Newspaper-reading |
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| LI Guanghui,CHEN Danfeng.On the Role Orientation of the Host in TV Newspaper-reading[J].Journal of Fuqing Branch of Fujian Normal University,2008(5):56-60. |
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| Authors: | LI Guanghui CHEN Danfeng |
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| Institution: | ( Departmant of Electric and Information Engineering, Fuqing Branch of Fujian Xlormal University, Fuqing, Fujian 350300) |
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| Abstract: | The programme of reading newspaper on TV is a new kind of TV programme during these years.In the programme,the TV media reprocess and re-conform all these newspaper information and rebroadcast it,which combines the characteristics of vivid and easy understanding TV programme with the profundity of the newspaper,and gets the multi-advantages together and shows the spreading priority of media combination.The host is an important factor in the programme of TV newspaper- reading.The broadcasting characteristics of new cultural eco-environment,social psycho-language and the reading programme itself decide the unique role orientation of the host.The paper probes into the role orientation of the host in TV newspaper-reading from the above perspectives. |
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| Keywords: | the programme of TV newspaper-reading host orientation |
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