Trends Influencing the Growth of Digital Textbooks in US Higher Education |
| |
Authors: | Rob Reynolds |
| |
Institution: | (1) Product Design and Research, Xplana, 2711 West Ash, Columbia, MO 65302, USA |
| |
Abstract: | Over the next 5 years, digital textbook sales in the United States will surpass 25% of combined new textbook sales for the
Higher Education and Career Education markets. Moreover, we expect digital to be the dominant form factor in Higher Education
textbooks inside of 7 years. This growth in digital textbooks will boost revenues in excess of $1.5 billion within 5 years
(Private: Digital Textbooks Reach the Tipping Point in the US Higher Education—A Revised 5-Year Projection). This growth will
also create avenues for new digital product models, allow new content publishers to enter the textbook market, lead to fundamental
shifts in purchasing patterns around learning materials, and expedite the formal adoption of open educational resources to
augment premium digital content. |
| |
Keywords: | |
本文献已被 SpringerLink 等数据库收录! |
|