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略论地方普通高校校友的母校情结
引用本文:胡解旺.略论地方普通高校校友的母校情结[J].嘉应学院学报,2014(1):79-83.
作者姓名:胡解旺
作者单位:嘉应学院教育科学研究所,广东梅州514015
基金项目:广东省哲学社会科学“十二五”规划学科共建项目(GD12XJY10).
摘    要:地方普通高校处于中国高等教育这一金字塔的塔基。与塔顶名校软硬件设施齐备、师生优势巨大、优秀校友众多相比,它们经费有限、社会声望和品牌形象较弱,杰出校友数量稀少。必须充分挖掘运用相关资源、特别是努力培育母校与校友的深厚情感,发挥地方普通校友资源的群体优势,逐步改变自身的弱势和边缘格局。

关 键 词:地方普通高校  母校  普通校友群体  背书

Alma Master Complex of Local Colleges and Universities Alumni
HU Jie-wang.Alma Master Complex of Local Colleges and Universities Alumni[J].Journal of Jiaying University,2014(1):79-83.
Authors:HU Jie-wang
Institution:HU Jie-wang ( Education Science Research Institute, Jiaying University, Meizhou 514015, China)
Abstract:Local colleges and Universities are the Pyramid base of Chinese higher education. Compared to numerous outstanding alumni in famous unversities, the local universities funds, social reputation and brand image are weaker, with the scarce number of outstanding alumni. Therefore, to fully tap the use of relevant resources, especially to cultivate the alma mater complex of and alumni, group advantages general alumni resources of, and gradually change their disadvantages and edge pattern.
Keywords:local colleges and universities  alma mater  ordinary alumni  endorse
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