首页 | 本学科首页   官方微博 | 高级检索  
     检索      

旅游业合作发展与“伙伴关系”培育的理论初探
引用本文:刘住,杨荣斌,王勇.旅游业合作发展与“伙伴关系”培育的理论初探[J].上海师范大学学报(基础教育版),2005,34(1):31-35.
作者姓名:刘住  杨荣斌  王勇
作者单位:上海师范大学旅游学院 上海200234 (刘住,杨荣斌),上海师范大学旅游学院 上海200234(王勇)
摘    要:现代经济的竞争合作趋势和旅游活动的综合性本质,决定了旅游业合作发展的必要性和可能性。文章立足于旅游业合作的成功案例,探讨了旅游业合作的形成机制、合作目标、合作类型以及合作伙伴的选择和伙伴关系的培养,对中国旅游业合作发展的前景和对策进行了思考。

关 键 词:旅游业合作  合作目标  合作类型  对策
文章编号:1004-8634(2005)01-0031-(05)
修稿时间:2004年9月15日

Initial Probes Into Developing Tourism Cooperation and Cultivating "Partnerships"
LIU Zhu,YANG Rongbin,WANG Yong.Initial Probes Into Developing Tourism Cooperation and Cultivating "Partnerships"[J].Journal of Shanghai NOrmal University,2005,34(1):31-35.
Authors:LIU Zhu  YANG Rongbin  WANG Yong
Abstract:The tendency towards cooperation and competition in modern economy as well as the synthetic essence of tourism activities give rise to the necessity and possibility of tourism cooperation development. On the basis of the successful cases of tourism cooperation, this paper discusses the mechanisms, objectives and types of tourism cooperation; meanwhile it probes into how to choose partners and cultivate cooperation partnerships. In addition, the paper contains reflections of the prospects and strategies of tourism cooperation development in China.
Keywords:tourism cooperation  cooperation objective  cooperation types  strategies
本文献已被 CNKI 维普 万方数据 等数据库收录!
设为首页 | 免责声明 | 关于勤云 | 加入收藏

Copyright©北京勤云科技发展有限公司  京ICP备09084417号