In Search of Journalism Funding |
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| Authors: | Helle Sjøvaag Arne H Krumsvik |
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| Institution: | 1. Department of Media and Social Sciences, University of Stavanger, Norway, and Department of Information Science and Media Studies, University of Bergen, Norway;2. Department of Media and Communication, University of Oslo, Norway, and Faculty of Management, Westerdals Oslo School of Arts, Communication and Technology, Norway. E-mail: arne.krumsvik@media.uio.no. |
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| Abstract: | Digitization has caused disruption in the traditional business model of the news media. Policy implementation in the media sector is therefore increasingly raised as an economic question, involving concern for the ability of legacy media to serve as independent platforms for public deliberation. While media policy traditionally tends to focus on unwanted developments (i.e. local monopolies, ownership concentration, etc.), the side-effect often representing an obstacle to innovation, the question is how future media policy should account for innovation needs. Combining media economics, policy analysis and strategic management theory, this article combines interviews with key stakeholders with policy document analysis to a scenario analysis of possible future policy directions enabling innovation in the news industries in Norway. |
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| Keywords: | journalism media innovation media policies media subsidies scenario analysis |
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