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高校文化产业管理专业新媒体技能培养的探索与实践——以常熟理工学院为例
引用本文:计雪荣.高校文化产业管理专业新媒体技能培养的探索与实践——以常熟理工学院为例[J].常熟理工学院学报,2009,23(6):42-44.
作者姓名:计雪荣
作者单位:常熟理工学院管理工程系,江苏,常熟,215500
摘    要:高校文化产业管理专业,新媒体创意是其最有前途的专业方向;新媒体素养是文化产业管理专业学生的必备核心技能;新媒体技能培养的主要内容与主要方法。

关 键 词:文化产业管理  专业技能  新媒体素养  高校

On the New Media Disciplinary Skills of Cultural Industry Management Program in Colleges and Universities: A Case Study of Changshu Institute of Technology
JI Xue-rong.On the New Media Disciplinary Skills of Cultural Industry Management Program in Colleges and Universities: A Case Study of Changshu Institute of Technology[J].Journal of Changshu Institute of Technology,2009,23(6):42-44.
Authors:JI Xue-rong
Institution:Department of Management Engineering;Changshu Institute of Technology;Changshu 215500;China
Abstract:The new media creativity is the most promising in cultural industry management program in colleges and universities. This paper suggests that the new media literacy is among the core disciplinary skills of students in this field. And the paper discusses the main content of training the new media disciplinary skills and methods employed.
Keywords:cultural industry management  disciplinary skills  new media literacy  colleges and universities  
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