| 《商品推销》课程实践性教学的探讨 |
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| 引用本文： | 李少勇. 《商品推销》课程实践性教学的探讨[J]. 武汉工程职业技术学院学报, 2011, 0(4): 69-71 |
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| 作者姓名： | 李少勇 |
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| 作者单位： | 武汉软件工程职业学院; |
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| 摘 要： | 《商品推销》是一门实践性很强的课程。为提高课程教学的职业岗位针对性,探讨了“精讲理论,引起兴趣——剖析典型,激活乐趣——推销实践,形成志趣”的教学方法,以期为学生形成正确的职业观打下坚实的基础。
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| 关 键 词： | 商品推销 课程 教学方法 探讨 |
Study of Practical Teaching of Products Promotion |
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| LI Shaoyong. Study of Practical Teaching of Products Promotion[J]. Journal of University for Staff and Workers of Wuhan Iron and Steel(Group)Corporation, 2011, 0(4): 69-71 |
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| Authors: | LI Shaoyong |
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| Affiliation: | LI Shaoyong |
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| Abstract: | As a practical course,Products Promotion should be focused on the market practice,and teaching and application should be combined.Through the course of teaching,professional orientation with a clear objective should be realized.Therefore,the methodology of theory elaboration,interest enhancement,sample analysis,enthusiasm activation,sales practice,and job loyalty is formed,which is good for the students to lay a solid foundation for their future profession. |
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| Keywords: | Products Promotion course teaching methods study |
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