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地市党报如何适应市场化竞争
引用本文:陈轶群,陈剑梅.地市党报如何适应市场化竞争[J].黄石理工学院学报(人文社科版),2005,22(4):56-59.
作者姓名:陈轶群  陈剑梅
作者单位:黄石日报社,湖北黄石435002
摘    要:地市党报面临市场化的冲击。党报的适度市场化,可从建立经营化理念、完善新闻策划、版面安排及整体联动和突破自费订户四个方面来着手。

关 键 词:地市党报  市场化  经营理念  新闻策划  版面安排
文章编号:1671-7422(2005)04-0056-04
收稿时间:2005-10-25
修稿时间:2005-10-25

How Does the Party Organ of City Adapt Itself to Market Competition
CHEN Yi - qun, CHEN Jian - mei.How Does the Party Organ of City Adapt Itself to Market Competition[J].Journal of Huangshi Institute of Technology:Humanities and Social Sciences,2005,22(4):56-59.
Authors:CHEN Yi - qun  CHEN Jian - mei
Institution:Huangshi Daily, Huangshi Hubei 435002
Abstract:The Party Organ of City will be faced with fierce impact of market competition. It could adapt itself according to four aspects, constructing conception of management, bettering news machinate, page arrangement, holistical movement and breaking through booking at its own expenses.
Keywords:The Party Organ of City  general adoption of the market principle  the conception of management  news machinate  page arrangement
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