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信用:提升媒介竞争力的关键
引用本文:黄鸣刚. 信用:提升媒介竞争力的关键[J]. 浙江传媒学院学报, 2004, 11(2): 14-15
作者姓名:黄鸣刚
作者单位:浙江传媒学院新闻系
摘    要:本文通过对中国传媒业发展所面对局面的探讨,分析了中国媒体所存在的一些问题,呼吁媒体工作者以信用作为提升媒介竞争力的关键,以各种措施杜绝不良现象,提高中国媒体在加入WTO以后的竞争能力.

关 键 词:信用  媒体  竞争
文章编号:1008-6552(2004)02-0014-02

Credit is the Crux for Promoting Media Competition
Huang Minggang. Credit is the Crux for Promoting Media Competition[J]. Journal of Zhejiang Institute of Medial Communications, 2004, 11(2): 14-15
Authors:Huang Minggang
Affiliation:Huang Minggang
Abstract:through the discussion on the issues the Chinese media is facing while developing, this article analyzes some problems existed in Chinese media, calls for media professionals to adopt credit as the crux to promote media competition, to reject all kinds of unhealthy phenomenon with appropriate measures, and finally to improve Chinese media's competition after our entrance into WTO.
Keywords:credit media competition
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