| Abstract: | THE ART AND SCIENCE OF RADIO, by Linda Busby and Donald Parker (Boston: Allyn and Bacon, 1984-$20.00). ELECTRONIC ARTS OF SOUND AND LIGHT, by Ronald Pellegrino (New York: Van Nostrand Reinhold, 1983—$28.50). TELECONFERENCING HANDBOOK: A GUIDE TO COST-EFFECTIVE COMMUNICATION, by Ellen Lazar et al. (White Plains, New York: Knowledge Industry Publications, 1983—$34.95). THE CREATIVE CONNECTION: ADVERTISING COPYWRITING AND IDEA VISUALIZATION, by Arthur A. Winters and Shirley F. Milton (New York: Fairchild Publications, 1982—$16.50). BROADCAST NEWSWRITING AS PROCESS and BROADCAST COPYWRITING AS PROCESS by J. Clark Weaver (New York: Longman, 1984—price not given, paper). PUBLIC RELATIONS/PUBLICITY: A KEY LINK IN COMMUNICATIONS, by Lois Ehrenkranz and Gilbert Kahn (New York: Fairchild, 1983—$14.50). EXPERTS IN ACTION: INSIDE PUBLIC RELATIONS, by Bill Cantor (New York: Longman, 1984—$29.95/ 14.95). |
