| 高职学院《商务谈判》课程教学 |
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| 引用本文： | 孙木兰. 高职学院《商务谈判》课程教学[J]. 武汉职业技术学院学报, 2006, 5(2): 75-77 |
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| 作者姓名： | 孙木兰 |
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| 作者单位： | 武汉电力职业技术学院,经管系,湖北,武汉,430079 |
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| 摘 要： | 商务谈判是各相关专业重要的专业基础课,对于高职层次,主要讲述商务谈判的基本原理、原则、程序,并结合案例教学对商务谈判战术及策略进行分析研究。在此基础上通过设立模拟商务谈判帮助学生掌握商务谈判所需的基本技巧,检验学生在实践中运用商务谈判知识的能力,增强学生对今后实际工作的适应性。
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| 关 键 词： | 商务谈判 案例分析 课程教学 |
| 文章编号： | 1671-931X（2006）02-0075-03 |
| 收稿时间： | 2005-09-09 |
| 修稿时间： | 2005-09-09 |
Teaching of Business Negotiation in Higher Vocational Colleges |
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| SUN Mu-lan. Teaching of Business Negotiation in Higher Vocational Colleges[J]. Journal of Wuhan Institute of Technology, 2006, 5(2): 75-77 |
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| Authors: | SUN Mu-lan |
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| Affiliation: | Economic and Management Department, Wuhan Institute of Electric Power Technology, Wuhan 430079, China |
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| Abstract: | This paper discusses that teaching of business negotiation in higher vocational colleges should follow a pattern of focusing firstly on its basic theory,principles and procedures,then analyzing relevant cases,and finally to test the students ' ability through simulation activities to improve their adaptability to the work in the future. |
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| Keywords: | business negotiation case study simulation of business negotiation |
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