| NBA球迷在中国兴起的沉思 |
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| 引用本文： | 方实意. NBA球迷在中国兴起的沉思[J]. 体育科技文献通报, 2010, 18(1): 102-103 |
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| 作者姓名： | 方实意 |
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| 作者单位： | 安徽师范大学体育学院,安徽,芜湖,241000 |
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| 摘 要： | 随着NBA全球商业化的推广,以及NBA篮球比赛独特的艺术魅力,无不吸引着中国篮球爱好者。本文从NBA的观赏性,社会学角度和心理学层面,运用文献资料法、访谈法等,探讨中国球迷兴起的原因,便于广大球迷更加深入地认识篮球,使篮球运动向着普及和提高的健康方向发展。
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| 关 键 词： | NBA 球迷 兴起 |
Consideration on Rising of NBA Fan in China |
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| FANG Shi-yi. Consideration on Rising of NBA Fan in China[J]. Bulletin of Sport Science & Technology, 2010, 18(1): 102-103 |
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| Authors: | FANG Shi-yi |
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| Affiliation: | FANG Shi-yi College of Physical Education,Anhui Normal University,Wuhu 241000,Anhui China. |
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| Abstract: | With the promotion of NBA global commercialism and unique art charm of NBA basketball match,it attracted many Chinese basketball fans. This paper,from the point of NBA enjoyable,sociology and psychology,and using the method of literature review and interview,discussed the rising of Chinese fan. The main purpose is to make deeply understanding on basketball sports and promote it in a healthy direction. |
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| Keywords: | NBA fans rising |
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