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A PUBLIC JOURNALISM RESPONSE TO ORGANIZATIONAL ETHICS VIOLATIONS
Abstract:In summer 2001, residents of a small Midwestern town in the United States were confronted with an incomprehensible trauma, thrusting them into a national public health crisis involving toxic mold contamination. The conflict centered on an infected high school campus, fearful and angry community members, and an intractable school board. Assertive coverage by the local press not only provided substantial investigative reporting, but gave focus and voice to an oppressed public. Written from personal experience, this research narrative critiques the ethics of public servants and identifies three significant windows of illumination when local press coverage made alternative viewpoints known, built understanding and stimulated deliberation, helping to lead the community through this period of crisis. As a consequence of this practice of public journalism, the local press demonstrated its vital role in cultivating good citizenship when public stewardship fails.
Keywords:autoethnography  community crisis  health  public journalism  qualitative interviews  schools
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