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略论荀子的消费思想
引用本文:尹世杰.略论荀子的消费思想[J].湖南师范大学社会科学学报,2008,37(1):77-80.
作者姓名:尹世杰
作者单位:湖南师范大学,商学院,湖南,长沙,410081
摘    要:荀子认为人的欲望和要求欲望的满足都是与生俱来的,要求相应的发展生产,强调要满足欲望,必须制"礼".按等级差别进行消费.同时,苟子提出强本节用,强调发展生产;还反对墨子的"非乐",强调音乐的教化作用.但荀子的性恶论,为他强调"礼"、强调法治、并为搞等级消费提供了理论依据.

关 键 词:欲望  等级消费  强本节用  性恶论
文章编号:1000-2529(2008)01-0077-04
修稿时间:2007年10月28

On Xunzi's Consumption Thought
YIN Shi-jie.On Xunzi's Consumption Thought[J].Journal of Social Science of Hunan Normal University,2008,37(1):77-80.
Authors:YIN Shi-jie
Abstract:Xunzi deems that the human desire and the satisfaction of desire are born,by which will promote the concerned production.However,Xunzi emphasizes that to meet the desire must be restricted by Li(courtesy)and consumption should be ranked,which offered the gist of for the prerogative consumption of the feudal ruler class.This paper analyses Xunzi's ideas about increasing production while renouncing consumption,reinforcing productive development,advocating civilization by music while opposing Mozi's non-music.Finally this paper regards that Xunzi's theory of evil human nature is the foundation stone of his thought of emphasis of Li and law,and practice of ranked consumption.
Keywords:desire  increasing production while renouncing consumption  ranked consumption  theory of evil human nature
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