论学校形象的审美设计

学校形象由外在的物质景观和内在的精神景观组成 ,学校形象的审美创造包括外在美和内在美的创造。学校形象的审美设计要遵循个性化原则、情意化原则、整体化原则、参与性原则。学校物质景观的审美设计要把握好两点 :校园建设与景观优美和谐 ;生态健全 ,融自然和人文为一体。从审美角度看 ,学校精神景观的塑造包括两方面 :一是对学校形象的认识和把握 ;二是通过审美——艺术化的传播手段 ,在公众心中留下美好印象。教学环境的审美化包括形式上的美感和气氛上的感染

On the Aesthetic Design of School Image

School image consists of the external material appearance and internal spiritual dimensions. Accordingly, the aesthetic creation of the school image comprises both external and internal beauty. In the aesthetic design of school image, the principles of emphasizing individuality, reflecting emotion, adhering to entirety and encouraging participation should be followed. The design of the material landscape of a school should be featured by the following two aspects:harmony between the campus construction and the beautiful landscape;and ecological balance with the nature and human factors well integrated. As to the spiritual dimensions of the school, a good job must be done to have a correct understanding of the self image of the school and to leave a good impression upon the public through aesthetic and artistic means of mass media. The aesthetic design of the teaching environment should give the impression of beautiful appearance and attracting atmosphere.