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赣州市体育旅游的制约因素及发展对策
引用本文:赵金岭,肖桃芳,施蓓华.赣州市体育旅游的制约因素及发展对策[J].辽宁体育科技,2007,29(1):8-9,14.
作者姓名:赵金岭  肖桃芳  施蓓华
作者单位:1. 赣南师范学院体育学院,江西,赣州,341000
2. 赣南师范学院科研处,江西,赣州,341000
基金项目:2004年江西省赣州市社会科学学会联合会课题。
摘    要:利用文献资料法、网络信息检索法等,对赣州市体育旅游的制约因素进行全面的分析,提出了重视社会舆论导向,转变体育消费观念;积极发展红色旅游;打造拳头产品,实行名牌战略等对策。

关 键 词:体育旅游  赣州  客家文化  红色旅游
文章编号:1007-6204(2007)01-0008-02
收稿时间:2006-07-11
修稿时间:2006-12-11

Study on the restrictive factors and countermeasures of Ganzhou's sports tourism
ZHAO Jin-ling,XIAO Tao-fang,SHI Pei-hua.Study on the restrictive factors and countermeasures of Ganzhou''''s sports tourism[J].Liaoning Sport Science and Technology,2007,29(1):8-9,14.
Authors:ZHAO Jin-ling  XIAO Tao-fang  SHI Pei-hua
Institution:ZHAO Jin-ling, XIAO Tao-fang, SHI Pei-hua (1.Physical Education School of Gannan Normal College,Ganzhou Jiangxi 341000; 2. Science Study Department of Gannan Normal College, Ganzhou Jiangxi 341000)
Abstract:According to the document and information retrieval from internet, we completely analyzed the restrictive factors of Ganzhou's sports tourism, and brought up some countermeasures such as paying more attention to the direction of public opinion, changing consume concept, developing red tour, making fist products, and putting name-brand into practice, etc..
Keywords:sports tourism  Ganzhou  Kejia culture  red tour  
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