| 新闻策划创新浅见 |
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| 引用本文： | 林爱和. 新闻策划创新浅见[J]. 福建师大福清分校学报, 2008, 0(2): 83-86 |
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| 作者姓名： | 林爱和 |
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| 作者单位： | 福清侨乡报社 福建福清350300 |
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| 摘 要： | 新闻策划创新的内涵是比较丰富的,但最为主要的内涵应该是敏锐眼光与超前意识、个性特征与鲜明倾向、关注生活与开拓视野。在新闻策划创新的实践中,唯有将这三者综合考量,有机结合,我们才能在新闻策划报道中出奇制胜,不断提高舆论引导能力,真正做到“唱响主旋律,打好主动仗”,为经济社会全面发展营造良好的舆论氛围。
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| 关 键 词： | 新闻 策划 创新 |
| 文章编号： | 1008-3421(2008)02-0083-04 |
| 修稿时间： | 2007-11-15 |
On News-planning Innovation |
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| LIN Aihe. On News-planning Innovation[J]. Journal of Fuqing Branch of Fujian Normal University, 2008, 0(2): 83-86 |
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| Authors: | LIN Aihe |
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| Affiliation: | LIN Aihe (Fuqing Qiaoxiang Newspaper Press, Fuqing, Fujian 350300) |
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| Abstract: | The connotations of news-planning innovation are rich,but the primary ones are: having keen insight and advanced consciousness,characteristics and inclination,caring about life and taking a broader view.In the practice of news-planning innovation,only by the good combination of the above three,can we win by means of a surprise attack and enhance the ability of leading public opinion so as to "sing the main theme well and win the battle" for social economic development. |
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| Keywords: | News Connotation Innovation |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
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