| 我国保单通俗化的现状及发展对策 |
| |
| 引用本文： | 郑军,李富贵.我国保单通俗化的现状及发展对策[J].宜宾学院学报,2005,5(10):39-41. |
| |
| 作者姓名： | 郑军 李富贵 |
| |
| 作者单位： | 1. 绵阳师范学院,经济系,四川,绵阳,621000
2. 中国人寿保险股份有限公司成都市分公司,成都,610017 |
| |
| 摘 要： | 由于保单专业化条款令人费解,通俗保单应运而生,但作为一新生事物,我国的通俗保单还存在着口语化泛滥、成本上升和保险代理人素质有待提高等问题。因此,我国保险业还应从完善相关法律、学习国外成功经验以及提高保险代理人素质等方面不断改进现有的通俗保单。
|
| 关 键 词： | 通俗保单 口语化 通俗 |
| 文章编号： | 1671-5365（2005）010-0039-03 |
| 收稿时间： | 2005-04-15 |
| 修稿时间： | 2005年4月15日 |
The Actuality and the Developmental Suggestions on Popularizing Insurance Policy in China |
| |
| Authors: | ZHENG Jun LI Fu-gui |
| |
| Abstract: | With the professional article of insurance policy understood difficultly, apopular insurance policy appears in time, Being an emerging new thing, there are a lot of matters such as insurance policy with spoken language, cost rising and the poor service of insurance agents in Chinese insurance industry, In order to improve the current insurance policy, we should develop law of insurance, and should study successful foreign experience and should improve the service of insurance agents. |
| |
| Keywords: | Popular Insurance Policy Tendency with Spoken language Popularization |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
|
