| 论营销组合新革命 |
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| 引用本文： | 柴兴文,陈全明. 论营销组合新革命[J]. 贵阳金筑大学学报, 2003, 0(3) |
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| 作者姓名： | 柴兴文 陈全明 |
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| 作者单位： | 贵阳金筑大学经管系 贵州·贵阳 550005 |
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| 摘 要： | 网络技术的引入为市场营销带来了新的生机和活力,原因是网络营销给传统营销带来的冲击,促进了网络营销与传 统营销整合,更好地为实现企业的营销目标服务。
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| 关 键 词： | 市场营销 网络营销 创新 整合 |
On the New Revolution to Constitute both Sale and Business |
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| Chai Xingwen. On the New Revolution to Constitute both Sale and Business[J]. Journal of Jinzhu University of Guiyang, 2003, 0(3) |
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| Authors: | Chai Xingwen |
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| Abstract: | It gives vitality and activity to sale and business in the market that the network technology is led into. The reason for presenting the situation is that the sale and business of network give the lash to the sate and business of tradition, thus promoting combining them in order to realize the objective service for the salse and business of enterprise better. |
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| Keywords: | sale and business in the market the sale and business of network bringing forth new ideas constituting. |
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