| 基于竞争情报的企业竞争力投影寻踪实证建模 |
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| 引用本文： | 楼文高,冯国珍,吴晓伟,乔龙. 基于竞争情报的企业竞争力投影寻踪实证建模[J]. 情报杂志, 2011, 0(9) |
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| 作者姓名： | 楼文高 冯国珍 吴晓伟 乔龙 |
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| 作者单位： | 上海商学院;上海理工大学管理学院;上海商学院管理学院;上海商学院信息与计算机学院; |
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| 基金项目： | 上海市教委科研创新项目“基于财务视角的零售企业核心竞争力评价模型构建”(编号:10YS216)资助; 教育部哲学人文社科项目“企业人际竞争情报网络建模研究”(编号:09YJA870020)资助; 校重点学科项目资助 |
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| 摘 要： | 根据1998—2009年期间58家零售业上市公司32个评价指标的财务数据,应用投影寻踪方法(PPC)进行竞争力实证研究,结果表明:应用最优化方法客观地确定各评价指标的权重,并根据权重大小对评价指标的重要度进行排序,研究竞争力各方面的重要性;对零售业上市公司竞争力的变化趋势及其波动性进行分析;分析了ST公司的竞争力特征,上市公司在被ST前的2年内竞争力很弱,如果ST后几年的竞争力明显改善将被撤销ST处理。提出了针对性更强的有效提升上市公司竞争力的措施和建议。
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| 关 键 词： | 竞争情报 企业 竞争力 投影寻踪 实证建模 |
Empirical Modeling for Enterprise Competitiveness Using Projection Pursuit Clustering with Competitive Intelligence |
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| LOU Wengao, FENG Guozhen WU Xiaowei QIAO Long. Empirical Modeling for Enterprise Competitiveness Using Projection Pursuit Clustering with Competitive Intelligence[J]. Journal of Information, 2011, 0(9) |
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| Authors: | LOU Wengao FENG Guozhen WU Xiaowei QIAO Long |
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| Affiliation: | LOU Wengao1,4 FENG Guozhen2 WU Xiaowei3 QIAO Long4(1.Shanghai Business School,Shanghai 200235,2.College of Information and Computer,Shanghai Business School,3.College of Management,4.College of Management University of Shanghai for Science and Technology,Shanghai 200093) |
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| Abstract: | Based on the data of 32 evaluation indicators of 58 retail listed companies(RLCs) during 1998 to 2009,projection pursuit clustering(PPC) technique is applied to assess the competitiveness of RLC in this paper.The empirical research results show that PPC is a powerful tool to be applied in the comprehensive evaluation of RLC.The weight of evaluation indicators is determined optimally and objectively and ranked according to the magnitude of projection direction.The development trend and fluctuation of the com... |
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| Keywords: | competitive intelligence enterprise competitiveness projection pursuit clustering empirical modeling |
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