产品模块化与企业技术及其创新的战略管理

通过对产品模块化理论的回顾，分析了继信息和知识时代之后模块化时代的来临．完善了模块化产品的基本构成与基本概念，在传统技术创新理论的重要性和可显性维度基础之上增加了技术创新的架构维度，并提出了新颖的模块化技术创新（MBTI）的架构模型．基于该架构模型，结合国内外企业技术及创新管理的实际战略，指出了在经济和市场日益全球化的今天，中国制造企业将不得不对以市场换技术的传统经营思路进行重新思考．MBTI架构模型不仅可以比较有效地分析企业技术竞争与合作的战略行为，也为中国政府与企业制定技术及创新的政策或战略提供理论依据．

Modularity of Products and Strategic Management of Technology and Its Innovation of Enterprises

Based on retrospect of modularity theory of products,it analyzes the quiet coming of the modularity age followed after the ages of information and knowledge,and improves the basic structure and concept of modularity of products.Then,it addes the architectural dimension into traditional technology innovation based on the important and explicit dimensions,and puts forward the novel framework model of Modularity-based Technology Innovation(MBTI).Considering the actual strategies of technology and innovation management of domestic and foreign enterprises,it points out that the manufacture industries of China have to rethink about the traditional operation tacitics of exchanging technologies with markets in the present increasing globalization of economy and market,because such behaviors have never mad the manufacture industry of on country strong with real competitive competences.It can not only effectively analyze the strategic behaviors of technological competition and cooperation with MBTI model,but also provide new theoretical basis for govenment and enterprises to establish the policies or strategies of technologies and its innovation.