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浅析基于互联网交易的餐饮行业营销之路
引用本文:鄂春桃,张立.浅析基于互联网交易的餐饮行业营销之路[J].佳木斯教育学院学报,2012(7):419-419.
作者姓名:鄂春桃  张立
作者单位:镇江高等职业技术学校江苏镇江212016
摘    要:餐饮行业发展空间巨大,但是因为餐饮的行业特点,在餐饮行业的电子商务发展中存在相应的阻力和困难,基于互联网交易的餐饮行业的营销,要结合特定企业的实力、企业所在地的具体情况来实施。

关 键 词:餐饮  电子商务  基于互联网交易

The dining industry marketing based on the Internet trading
E Chun-tao,Zhang Li.The dining industry marketing based on the Internet trading[J].Journal of Jiamusi Education Institute,2012(7):419-419.
Authors:E Chun-tao  Zhang Li
Institution:(Zhenjiang Occupation Technical School,Zhenjiang Jiangsu,212016,China)
Abstract:The development space of dining industry is vast,but because the characteristics of catering industry,there are corresponding resistance and difficulties in the catering industry in the development of electronic commerce,the catering industry marketing based on Internet trade,should combine with the specific strength of enterprises,enterprises located in specific condition to implement.
Keywords:dining  electronic commerce  based on Internet transactions
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