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Implementation of Ethical Higher Education Marketing |
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| Authors: | Gibbs Paul Murphy Patrick |
| Institution: | 14.Institute for Work Based Learning, Middlesex University, Trent Park Campus, Bramley Road, London, N14 4YZ, UK ;24.Institute for Ethical Business Worldwide, Notre Dame University, Indiana, USA ; |
| Abstract: | Tertiary Education and Management - With consumerism changing students to customers and teachers to service providers, ever more vulnerable and naïve students enrol and, instead of... |
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| 本文献已被 SpringerLink 等数据库收录！ | |