| 高职院校导向标志探析 |
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| 引用本文： | 张波.高职院校导向标志探析[J].科教文汇,2012(2):159-160. |
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| 作者姓名： | 张波 |
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| 作者单位： | 武汉理工大学;安徽广播影视职业技术学院影视艺术系 |
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| 摘 要： | 缺乏科学性、系统性;没有形象就没有地位;既体现校园环境的外在形式也在诠释校园文化的内在品质;导向标志的设计上要找准高职院校在我国教育体系中的地位;在设计导向传达图形符号时一定要体现学院特色;高职院校的导向标志是校园文化的重要组成部分,是学院形象与文化的表征;对促进学院的发展,更好地履行高职院校的社会责任都是有益的。
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| 关 键 词： | 现状 内在要求 分析定位 院校特色 校园文化 |
An Inquiry into the Guidance Logos of Higher Vocational Colleges |
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| Authors: | Zhang Bo |
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| Institution: | Zhang Bo Grade 2010 Master of Arts,Wuhan University of Technology,430070,Wuhan,Hubei,China[1],Department of Film and TV Arts,Anhui Broadcasting,Movie and Television College,230011,Hefei,Anhui,China[2] |
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| Abstract: | The writer holds that the guidance logo of a higher vocational college plays an important role in campus culture,and it is the symbol of a college and its culture.Based on the analysis of the problems existing in the current college guidance logo,this paper proposes some effective ways to promote its development and improvement. |
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| Keywords: | current status inherent requirement analysis of positioning campus culture |
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