| 榆阳区发展绿色物流的SWOT分析及战略选择 |
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| 引用本文： | 李琰,陈元. 榆阳区发展绿色物流的SWOT分析及战略选择[J]. 科技管理研究, 2012, 32(6): 41-44 |
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| 作者姓名： | 李琰 陈元 |
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| 作者单位： | 1. 西安科技大学管理学院,陕西西安,710054
2. 广州大学地理科学学院,广东广州,510006 |
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| 基金项目： | 国家自然科学基金重点项目(70673079);陕西省教育厅项目(11JK0061);西安科技大学项目(J10008、GJY-2009-YB-10、GJY-2010-PY-1、JG08029和JG08010) |
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| 摘 要： | 进行大量的问卷调查及专家访谈工作,运用AHP - SWOT分析方法,对榆阳地区发展绿色物流的影响因素按权重进行排序,确定发展战略,并提出具体的应对措施.
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| 关 键 词： | 绿色物流 AHP - SWOT分析法 战略选择 |
SWOT Analysis on Strategic Choice of Green Logistics Development in Yuyang District |
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| LI Yah , CHEN Yuan. SWOT Analysis on Strategic Choice of Green Logistics Development in Yuyang District[J]. Science and Technology Management Research, 2012, 32(6): 41-44 |
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| Authors: | LI Yah CHEN Yuan |
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| Affiliation: | 1.College of Management,Xi’an University of Science and Technology,Xi’an 710054,China; 2.School of Geographic Sciences,Guangzhou University,Guangzhou 510006,China) |
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| Abstract: | As an important city,Yuyang development of the logistics industry is facing a new development opportunity,but also more severe challenges.The paper has a great deal of survey work and interviews with experts,it also uses AHP-SWOT analysis to sort the regional development of Yuyang of green logistics by weight factors to determine the development strategy.It finally puts forward specific responses. |
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| Keywords: | green logistics AHP-SWOT analysis strategy |
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