Beyond Rock and Roll: The Economic Impact of the Grateful Dead on a Local Economy

For-profit popular music concerts, a seldom studied event, may create sizeable economic impacts in a local economy. Using information from a survey of more than 1,000 concert goers to a Grateful Dead performance in Las Vegas and RIMS II multipliers, we estimate income and employment impacts. We conclude that the potential large spill-overs effects of such an event should not be ignored. This revised version was published online in August 2006 with corrections to the Cover Date.