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践行课程思政的传媒类课程混合教学设计与实践
引用本文:范松楠.践行课程思政的传媒类课程混合教学设计与实践[J].北京城市学院学报,2021(2):89-95.
作者姓名:范松楠
作者单位:北京城市学院国际文化与传播学部
基金项目:北京城市学院2018年教育科学研究重点课题“基于O2O混合教学模式的理论课程《融媒体概论》教学设计”(JYB20180714);北京城市学院2020年教育科学研究重点课题“基于核心素养发展的《电视文体写作》课程思政建设研究”(JYB20201009)的阶段成果。
摘    要:传媒类课程践行课程思政需要在教学方法上与时俱进。线上线下相结合,能够融合多种媒体和教学法的混合教学法更符合媒介融合潮流对传媒类人才培养的要求。运用混合教学法来践行课程思政需要良好的教学设计。对此,ADDIE教学设计模型的分析、设计、开发、实施与评价五个环节不仅为传媒类课程开展混合教学设计提供规划导引,还有利于思政元素的挖掘、思政建设方式的选取和思政资源的沉积。通过偏理论和实操的两门具体课程在践行课程思政的混合教学设计中积累的经验有望被推广至其他传媒类课程。

关 键 词:课程思政  传媒类课程  混合教学  ADDIE模型  媒介融合

Blended Teaching Design and Practice of Media Courses for Practicing Ideological and Political Education
FAN Songnan.Blended Teaching Design and Practice of Media Courses for Practicing Ideological and Political Education[J].Haidian University Journal,2021(2):89-95.
Authors:FAN Songnan
Institution:(School of International Culture and Communication of Beijing City University,Beijing,100083)
Abstract:The practice of media courses with ideological and political emphasis needs to keep pace with the times in terms of teaching methods.The blended teaching method that combines online and offline platforms and can integrate various media and teaching methods is more in line with the requirements of media convergence trend on the cultivation of media talents.Applying blended teaching methods to practice curriculum with ideological and political emphasis requires proper teaching design.In this regard,the five stages of analysis,design,development,implementation and evaluation of ADDIE teaching design model not only provide planning guidance for the development of blended teaching design for media courses,but also facilitate the excavation of ideological and political elements,the selection of ideological and political construction methods and the accumulation of ideological and political resources.The experience obtained from these two specific courses of theory-focused and practice-biased in the blended teaching design of implementing curriculum with ideological and political emphasis is expected to be extended to other similar media courses.
Keywords:course with ideological and political emphasis  media courses  blended teaching  ADDIE model  media convergence
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