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民办高校人才培养目标定位品牌建设策略研究
引用本文:孔祥超.民办高校人才培养目标定位品牌建设策略研究[J].鸡西大学学报,2014(11):7-9.
作者姓名:孔祥超
作者单位:广东培正学院管理学院,广东广州,510830
摘    要:主要是对我国民办高校人才培养目标定位品牌建设的现状进行分析,并从办学理念与办学宗旨、师资队伍教学目标、教育硬件设施、专业与课程四个方面提出和阐述我国民办高校实施人才培养目标定位品牌建设的策略。

关 键 词:民办高校  人才培养目标定位  品牌建设

Localization of Target and Brand Building of Personnel Training in the Private-owned Colleges
Kong Xiangchao.Localization of Target and Brand Building of Personnel Training in the Private-owned Colleges[J].JOurnal of Jixi University:comprehensive Edition,2014(11):7-9.
Authors:Kong Xiangchao
Institution:Kong Xiangchao (Management School of Guangdong Peizheng College, Guangzhou,Guangdong 5108210,China)
Abstract:In light of the brand building and the target of personnel training in the private- owned colleges,the paper elaborated the strategies to carry out the brand building and the target of personnel training in the private- owned colleges from the four aspects of educational philosophy and teaching aim,teaching target,education facilities,professional and curriculum construction.
Keywords:private-owned colleges  target of personnel training  brand building
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