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功能对等视阈下保定旅游景区公示语英译研究
引用本文:李艳玲,牛亚卿.功能对等视阈下保定旅游景区公示语英译研究[J].保定学院学报,2020(2):131-136.
作者姓名:李艳玲  牛亚卿
作者单位:河北农业大学外国语学院
基金项目:河北农业大学社科基金项目“保定市旅游交通公共标识中英文翻译规范化研究”(SK201806-1)。
摘    要:基于美国著名翻译理论家尤金·A·奈达提出的功能对等理论,以翻译过程的四个阶段逐一分析保定旅游景区公示语翻译中存在的功能不对等现象,探究在公示语翻译实践活动中可以规避的翻译谬误,并提出应对策略,以提高景区公示语翻译质量,提升城市形象,助力保定成为国际旅游目的地城市。

关 键 词:功能对等理论  旅游景区  公示语  翻译策略  保定市

Research on the Translation of Public Signs in Baoding Tourist Attractions From the Perspective of Functional Equivalence
Li Yanling,Niu Yaqing.Research on the Translation of Public Signs in Baoding Tourist Attractions From the Perspective of Functional Equivalence[J].Journal of Baoding UNIVERSITY,2020(2):131-136.
Authors:Li Yanling  Niu Yaqing
Institution:(College of Foreign Languages,Hebei Agricultural University,Baoding,Hebei 071001,China)
Abstract:Based on the functional equivalence theory proposed by the famous American translation theorist Eugene A.Nida,this paper analyzes the phenomenon of functional unequivalence in the translation of public signs in Baoding tourist attractions according to the respective principles of the four stages of translation process,explores the translation errors of public signs that can be avoided in translation practice,and puts forward the corresponding countermeasures,so as to improve the translation quality of public signs in tourist attractions,enhance the city image and help Baoding city become an international tourist destination.
Keywords:functional equivalence theory  tourist attractions  public signs  translation strategies  Baoding city
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