| 基于SWOT安溪茶产业发展分析 |
| |
| 引用本文： | 李淑燕.基于SWOT安溪茶产业发展分析[J].重庆职业技术学院学报,2013(3):31-33. |
| |
| 作者姓名： | 李淑燕 |
| |
| 作者单位： | 泉州经贸职业技术学院,福建泉州362411 |
| |
| 摘 要： | 该文运用SWOT分析方法,分析了安溪茶叶产业的发展现状,并指出了安溪茶叶产业的竞争优势和竞争劣势,也指出了安溪茶叶产业发展面临的机会和威胁,并提出促进安溪茶叶产业的持续发展战略。
|
| 关 键 词： | 茶叶产业 优势 劣势 机会 威胁 战略 |
The analysis about Anxi tea industry based on SWOT |
| |
| Li Shuyan.The analysis about Anxi tea industry based on SWOT[J].Journal of Chongqing Vocational& Technical Institute,2013(3):31-33. |
| |
| Authors: | Li Shuyan |
| |
| Institution: | Li Shuyan(Quanzhou Economic and Trade Vocational and Technical College,Quanzhou Fujian 362411,China) |
| |
| Abstract: | This paper analyses Anxi tea industry situation based on SWOT analysis tools,and a detailed analysis of Anxi tea industry about a competitive advantage（Strength） and a competitive disadvantage（Weakness）,the external environment of opportunity（Opportunity） and threats（Threat）.And this paper presents the proposals and specific measures to promote the development of Anxi tea industry. |
| |
| Keywords: | Tea Industry SWOT Measures |
| 本文献已被 维普 等数据库收录！ |
|
