| 略论电脑技术与创意设计在广告中的结合 |
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| 引用本文： | 吴颖露. 略论电脑技术与创意设计在广告中的结合[J]. 广东技术师范学院学报, 2008, 0(11) |
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| 作者姓名： | 吴颖露 |
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| 作者单位： | 广东省广告股份有限公司,广东广州510080 |
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| 摘 要： | 广告不是电脑技术对产品的再现，它是科学，是艺术，是用艺术的语言诉说产品，用电脑技术表现。广告创作也是艺术创作，它需要好想法、好点子，符合人们的审美需求，让人们得到信息的同时，还得到美的享受。
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| 关 键 词： | 电脑技术 广告创意 设计 |
A Tentative Discussion about the Combination of Computer Technology and the Creative Design |
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| WU Ying-lu. A Tentative Discussion about the Combination of Computer Technology and the Creative Design[J]. Journal of Guangdong Polytechnic Normal University, 2008, 0(11) |
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| Authors: | WU Ying-lu |
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| Abstract: | Advertisement is not the product reappearance by computer technology, it is science, it is art, it relates the products with the artistic language, and displays with computer technology. The advertisement creation is also the artistic creation, it needs good ideas to meet people's esthetic demands, in order to let people obtain information ,at the same time obtain the enjoyment of beauty. |
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| Keywords: | Computer technology advertisement creative ideals |
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