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两岸石油企业全球价值链拓展战略
引用本文:吴晓云,张汉昌.两岸石油企业全球价值链拓展战略[J].未来与发展,2012,35(5):25-29.
作者姓名:吴晓云  张汉昌
作者单位:1. 南开大学商学院,天津300071;南开大学国际商务研究所,天津300457
2. 南开大学商学院,天津,300071
基金项目:国家自然科学基金资助项目
摘    要:近年来随着石油资源的逐渐稀少,油价的高涨以及石油市场开放程度的加深,使得石油企业的国际化发展面临着极大的挑战。本文从全球价值链的视角出发,依据大陆和台湾省石油行业的特点,分别提出了两岸石油企业国际化的拓展战略,以及在该战略指导下的价值链升级、价值链配置与协调的措施,并进一步指出了两岸在价值链上中下游环节的合作建议,这对于大陆和台湾省石油企业的国际化发展有着重要的现实意义。

关 键 词:大陆  台湾省  石油企业  全球价值链  拓展战略

The Expand Strategy of Global Value Chain for Oil Company in Mainlandand Taiwan
WU Xiao-yun , ZHANG Han-chang.The Expand Strategy of Global Value Chain for Oil Company in Mainlandand Taiwan[J].Future and Development,2012,35(5):25-29.
Authors:WU Xiao-yun  ZHANG Han-chang
Institution:1(1.School of Business,Nankai University,Tianjin 300071,China;2.Institute of International Business,Nankai University,Tianjin 300457,China)
Abstract:Since the oil resource scarcity,oil price raise and the opening of oil market,the internationalization of oil companies is facing great challenges.From the perspective of global value chain,based on the characteristics of oil industry of Mainland and Taiwan,this paper puts forward the expand strategies of internationalization for the oil companies in Mainland and Taiwan,and the measures for the Value Chain upgrading,adaptation and coordination Value Chain under the guide of expand strategies.Moreover,this paper gives some advices on the cooperation between Mainland and Taiwan oil companies in the value-chain.These measures and advices have important significances for the internationalization of Mainland and Taiwan oil companies.
Keywords:Mainland  Taiwan  oil companies  global value chain  expand strategy
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