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网络贴吧与微博公共话语权的比较研究——以百度贴吧和新浪微博为例
引用本文:毛玮婷.网络贴吧与微博公共话语权的比较研究——以百度贴吧和新浪微博为例[J].湖南广播电视大学学报,2012(2):77-80.
作者姓名:毛玮婷
作者单位:湖南师范大学,湖南长沙,410006
摘    要:本文通过对百度贴吧与新浪微博的运行机制和模式进行比较研究,结合网络问卷的调查结果,分析了目前两个热门的网络话语平台对实现公众话语权的优势和劣势,以及造成这种优劣的原因,从而探究一种更优的公众话语表达空间,并对未来传统媒体和新媒体的公民话语表达建设提出了一些值得借鉴的经验。

关 键 词:百度贴吧  新浪微博  沉默的螺旋理论  公共话语权  长尾理论

A Comparative Study of Public Discourse Right in Network Paste - bar and Micro - blog
MAO Wei-ting.A Comparative Study of Public Discourse Right in Network Paste - bar and Micro - blog[J].Joournal of Hunan Radio and Televistion University,2012(2):77-80.
Authors:MAO Wei-ting
Institution:MAO Wei-ting
Abstract:This paper analyzes and compares the advantages and disadvantages of Baidu post-bar and Sina micro-blog in terms of realizing public right of discourse,based on their underlying operational mechanism and pattern along with the result of an online survey.We further scrutinize the reason behind such advantages and disadvantages in order to depict a superior form of public discourse.Finally,we hope this work could provide some worth-learning experience to the future while constructing a new platform for public discourse by both traditional and new media.
Keywords:Baidu post - bar  Sina micro - blog  silent spiral theory  public discourse right  Long Tail Theory
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