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Communication skills programs that last: Face to Face and relapse prevention
Authors:Robert D Marx  Allen E Ivey
Institution:(1) University of Massachusetts, USA
Abstract:Communication skills are basic to effective management. However, communication training programs must not only show evidence that the skills have been learned, but also demonstrate that this learning can be converted into effective on the job behavior. A communication skills program, Face to Face, based on the microtraining model, is described. This model has substantial empirical evidence of successful skill acquisition. A novel approach to skill transfer and retention, the relapse prevention model is proposed as a methodology for maintaining communication skills in the work setting.
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