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班主任对中学生消费心理和消费行为的指导策略研究
引用本文:綦松波.班主任对中学生消费心理和消费行为的指导策略研究[J].科教文汇,2013(23):164-166.
作者姓名:綦松波
作者单位:济南大学教育与心理科学学院 山东济南 250022
摘    要:随着社会经济的不断发展,人们的消费心理和观念都在变化。其中青少年的消费观也受环境的影响而发生着变化,并且青少年思想道德建设和正确的消费价值观的形成,也反映了学校教育管理的现状。青少年的消费不仅是全体人口消费的重要组成部分,而且有着独立的消费意识和消费特点,并对未来消费文化的构成产生着一定的影响。当代青少年中出现了高消费的现象,并且带来了各种不利的影响,所以对青少年的消费心理和消费行为的探析,有利于引导青少年建立正确的消费观念,培养正确的消费心态。本文分析了我国青少年消费心理特征和消费行为特征,分析了影响我国青少年消费心理和消费行为的主客观因素,并从内外因方面探讨和提出了班主任对中学生正确积极的消费心理和消费价值观的引导和教育措施。

关 键 词:青少年  消费心理  消费行为  消费教育

Research on Strategies for the Head Teacher to Guide Middle School Students' Consumption Psychology and Be-havior
Authors:Qi Songbo
Abstract:With the development of social economy,changes in consumption have been also take place,which reflect progress of social changes and social concept.While teenager consumers' ideological and moral construction and attitudes towards consumption,to some extent,reflect the current situation of school education and management.Teenagers' consumption is not only an important part in the entire population,but also influences the future consumption culture.Teenager's material and spiritual culture of consumption patterns of consumption on young people is of great significance.However,the phenomena of the emergence of contemporary young people with high consumption brings a variety of adverse effects.The analysis of teenager consumers' consumption psychology and consumer behavior can not only help to guide young people to establish a right consumption attitude,but also provide theoretical basis for relevant departments.
Keywords:teenager  consumption psychology  consumption be-havior  consumption education
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