| 从社会符号学角度解读妈祖石雕像的再现意义 |
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| 引用本文： | 李丽娟.从社会符号学角度解读妈祖石雕像的再现意义[J].莆田学院学报,2009,16(6):79-82. |
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| 作者姓名： | 李丽娟 |
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| 作者单位： | 莆田学院外国语言文学系,福建,莆田,351100 |
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| 基金项目： | 福建省教育厅社会科学研究项目 |
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| 摘 要： | 以Kress&Leeuwen的视觉图像语法理论,以妈祖石雕神像为例,尝试对妈祖石雕神像进行社会符号学视觉解读,探究神像所表达的再现意义。认为神像上各种模态符号共同建构和表达了妈祖博爱的胸怀,善良的品德,塑造了"和平、勇敢、关爱"的伟大的"海上和平女神"的形象。同时证明那些传统被认为是副语言的其他符号系统,同语言符号一样也具有社会功能。
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| 关 键 词： | 视觉语法 妈祖神像 叙事再现 概念再现 |
A Social Semiotic Approach to the Representative Meanings of the Immortal Statue of Mazu |
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| LI Li-juan.A Social Semiotic Approach to the Representative Meanings of the Immortal Statue of Mazu[J].journal of putian university,2009,16(6):79-82. |
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| Authors: | LI Li-juan |
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| Abstract: | This paper is an analysis of "The Immortal Statue of Mazu" from Kress & Leeuwen's visual grammar perspective.This statue is a multimodal discourse in that it contains more than one mode.As the statue covers a rich content,this paper will be concentrated on exploring its representative meanings.The analysis shows that multimodal semiotics on her statue construct together to represent the power of love and virtue,thus portraying an immortal image of Goddess of Peace of the Straits.The result well exemplifies that the semiotic modes,traditionally considered as paralanguages,are no longer auxiliary,but make meanings with verbal languages in contemporary social interaction. |
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| Keywords: | visual grammar the statue of Mazu narrative representation ideational representation |
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