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基于IT产品营销课程的创业教育实践初探
引用本文:张伟.基于IT产品营销课程的创业教育实践初探[J].南通职业大学学报,2014(3):30-32.
作者姓名:张伟
作者单位:南通职业大学 电子信息工程学院,江苏 南通,226007
基金项目:江苏省高校哲学社会科学研究课题(2011SJD880022);南通职业大学高等教育教改课题
摘    要:以创业教育的理念为先导,以IT产品营销课程教学改革为载体,探讨了在高职计算机应用专业课程教学中融入创业教育的新型教学模式,对高职课程改革和创业创新教育有很好的示范作用。

关 键 词:创业教育  IT  产品营销  实践  高职

The Practice of Pioneering Education Based on the Marketing Courses of IT Products
ZHANG Wei.The Practice of Pioneering Education Based on the Marketing Courses of IT Products[J].Journal of Nantong Vocational College,2014(3):30-32.
Authors:ZHANG Wei
Institution:ZHANG Wei (School of Electronic and Information Engineering, Nantong Vocational College, Nantong 226007,China)
Abstract:Guided by the concept of pioneering education, this article takes the marketing courses of IT products as a support to explore a modern teaching mode which is blending the pioneering education into the teaching in vocational computer application major. This mode serves as a great demonstration in curriculum revolution in higher vocational education and entrepreneurship education.
Keywords:pioneering education  IT  marketing  practice  higher vocational education
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