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Motivations and uses: Evaluating virtual reference service from the users' perspective
Institution:1. Center for Studies of Information Resources, Wuhan University, Wuhan 430072, China;2. School of Information Management, Wuhan University, Wuhan 430072, China;3. School of Management, Wuhan University of Science and Technology, Wuhan 430081, China
Abstract:The questions of whether chat reference service is beneficial enough to users to justify the costs of offering it, and how valuable it is to users in fulfilling their information needs, have been primary concerns for librarians providing the service, for library administrators managing the service, and for funding agencies paying for it. The present study combines a traditional evaluation of the user's satisfaction with the reference encounter, with details of the user's information use and the user's motivation for using the chat reference service. This evaluation study assesses the effectiveness of chat reference service in meeting users' information needs.
Keywords:
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