手机出版:21世纪出版业的新机遇

虽然发明手机的主要目的是用来进行语音通话 ,但是手机与互联网的结合已经使其成为一个重要的新兴出版媒体。手机出版在中国现阶段发展的重点是手机短信 ;3— 5年后随着 3G在中国的逐渐普及 ,相关法规的完善 ,手机出版将实现网络化、宽带化 ,手机将成为随身携带的、交互式、多媒体的大众媒体 ,将创造一个巨大的出版市场。

Publication by Mibile Phone: A Golden Opportunity for the 21th-century Publishing Industry

The mobile phone, which was invented mainly as a means of vocal communication, is becoming an important new-emerging publishing medium when combined with the internet. In the time bing, publication by mobile phone goes on in the form of producing brief messages. However, with the popularization of 3G in China and the completion of relative law, publication will become networked and broadbanded. And the mobile phone will turn into carry-on, interwoven and multimedium mass media in 3 to 5 years.