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校企共生视域下商务英语实训模式的衍生效应研究
引用本文:刘丰香.校企共生视域下商务英语实训模式的衍生效应研究[J].山东商业职业技术学院学报,2014(6):55-58.
作者姓名:刘丰香
作者单位:山东商业职业技术学院,山东济南250103
摘    要:从校企共生视域出发分析了我院商务英语专业与阿里巴巴培训机构和多家外贸企业合作开发的基于校企共生的商务英语实训模式,并探讨了其对在校生的职业发展、教师的双师素质、校园文化建设和企业社会效益层面的衍生效益.

关 键 词:校企共生  商务英语  实训模式  衍生效应

A Study on the Effects Derived from the Training Mode of Business English from a Perspective of College-Enterprise Symbiosis
Institution:LIU Feng - xiang ( Shandong Institute of Commerce and Technology, Jinan, Shandong 250103, China )
Abstract:Based on a perspective of college - enterprise symbiosis, this paper analyzes the training mode of Business English Major of our college, which is co - developed by Alibaba training institution, foreign trade companies and our college. Concurrently, it explores the effects derived from the mode on the career development of undergraduates, teacherslacademic -practical quality, campus culture and business benefits.
Keywords:college -enterprise symbiosis  Business English  training mode  derivative effect
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