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浅析90后大学生的消费行为
引用本文:胡颖,杜丹.浅析90后大学生的消费行为[J].齐齐哈尔师范高等专科学校学报,2011(6):1-2.
作者姓名:胡颖  杜丹
作者单位:海南师范大学政法学院,海口,571158
摘    要:90后成为当前高校大学生的主流,他们的消费观念日趋多元化,他们具有独特的思想、开放的心态、张扬的个性等新特点给高校校园带来了新气象,注入了新活力。这给高校带来了新的研究课题。本文通过对90后大学生的消费现象来分析其消费行为存在的问题,并对90后大学生如何建立健康的消费观提出几点建议。

关 键 词:90后  大学生  消费现象  消费行为

Brief Analyze the Consumer Behavior of the Post-90 University Student's
HU Ying,DU Dan.Brief Analyze the Consumer Behavior of the Post-90 University Student's[J].Journal of Qiqihar Junior Teachers‘ College,2011(6):1-2.
Authors:HU Ying  DU Dan
Institution:HU Ying,DU Dan(Department of Political and Law,Hainan Normal University,Haikou 571158,China)
Abstract:The post-90 becomes the current university student's mainstream.Their expense idea multiplies day by day.They have the unique thought that the opening point of view,made widely known individuality and so on new characteristic.They bring the new look and infuse the new vigor for the university.But simultaneously also bring the new research subject to the university.This article analyzes consumer behavior which existence the question through the post-90 university student's expense phenomena,and puts forward ...
Keywords:the post-90  university student  expense phenomena  consumer behavior  
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