Cronbach's Alpha Versus Components of Variance Approach (COVA): Dispelling Three Myths about Alpha and Suggesting an Alternative Reliability Statistic for Communication Trait Research

This study examined the effects of sociocultural factors and perceptions of mental illness on preferences for indirect disclosure. We surveyed 354 college students from China and the U.S. The results indicated that (a) males and members of the collectivistic culture reported more stigmatized attitudes; (b) stigma endorsement was positively associated with preferences for indirectness; and (c) males, members of the collectivistic culture, and individuals without previous interpersonal contact with someone with a mental illness were more likely to recommend an indirect disclosure strategy. The findings demonstrate the importance of considering how sociocultural factors can affect individuals’ preferences for disclosing stigmatized identities.