中国传媒文化的特质性分析

传媒是在政治权力约束与意识形态约束下从事民族文化传播事业的总称.政治权力约束与意识形态约束表现为政府管制.不同价值取向的政府管制,有着不同的发展前景.我们从不否认中国传媒在市场化取向的政府管制环境中取得的成绩,但我们更要重视残留的计划化取向政府管制对传媒文化发展带来的不良影响,后者表现为政府对传媒集团实行的行政化管理、对不同地区实行的差异化新闻传播政策等.这些管制从总体上弱化了传媒文化的中国特色.为了提高中国传媒文化的软实力,树立中国政府在国际舞台上的良好形象,我们必须研究中国传媒文化的特质性.

An Analysis of the Idiosyncrasies of Chinese Media Culture

Mass media is a general term applied to the engagement in the cause of national cultural transmission under the restrictions of political power and ideology.The political and ideological restrictions are manifested in government regulation.Under different values-oriented government regulations,there are different developments prospects for the media industry.There is no denying the fact that the Chinese media industry has scored significant achievements in the environment of market-oriented government regul...